On July 1st we had our last internal seminar before the summer break. This time Shaun O'Boyle (DCU) updated us on his work within the SignON project. As Science Communication expert, Shaun emphasized the importance of the co-creation principle and the participation of both scientists and user groups to the project. CBPR is an approach to research where researchers and community members share power, resources and decision-making at every level of the research process. We already apply many of the CBPR tools within SignON, such as co-creation, surveys, focus groups, workshops, etc. Still, there are opportunities to use more of CBPR to better understand the dynamics in SignON, to complement existing methods and to improve our own practice. And that is exactly why Shaun introduced us to an interesting experiment to be conducted soon in Dublin. It is all about giving people an unexpected experience, followed by a discussion on the role of AI in life. Will be continued. We are all very excited to bring this experiment forward!